Microsoft Disables Google’s FLoC Tracking In Microsoft Edge, For Now
Microsoft Disables Google’s FLoC Tracking In Microsoft Edge, For Now Microsoft has disabled Google’s controversial FLoC browser-based tracking feature in their Chromium-based Microsoft Edge browser. This month, Google began testing a new tracking platform called Federated Learning of Cohorts, or FLoC, that places users in anonymous buckets, or cohorts, based on their interest and browsing behavior. Unlike third-party